Katy Perry has officially launched her new perfume, and she's inviting all her Katy Cats to the magical party. Yesterday (July 22), the "Dark Horse" singer unveiled her latest scent Mad Potion - and now you can buy it directly from Twitter.
Perry's Mad Potion was launched at what appears to be a magic-themed event, featuring some fiery special effects and more flowers than you could count. In one seemingly harrowing scene, Perry and a magician play with literal fire in front of a bemused audience.
when your fragrance is #madpotion
A video posted by KATY PERRY (@katyperry) on Jul 23, 2015 at 11:25am PDT
Later, for those who were unable to come to the event and see Perry and her latest scent in person, the pop star assured fans that it's available to purchase in the U.S., so long as you have a Twitter. Using a new Twitter account @KatyPerryPopUp, fans of music and new scents alike can buy a bottle of Mad Potion using Twitter's Buy Now app. So a new perfume is just a click away.
For all you #KatyCats in the USA, @KatyPerry’s #MadPotion is available to buy now, right here!! https://t.co/x0AVWhYbi2 — Katy Perry Pop Up (@katyperrypopup) July 22, 2015
Mad Potion is Perry's sixth fragrance; it follows the release of Purr, Meow, Killer Queen, Killer Queen's Spring Reign and Royal Revolution. According to Katy Perry Fragrances, Mad Potion contains top notes of Tahitian vanilla orchid, fresh and crisp apple musk and sweet white peony with other notes of Madagascar bourbon vanilla and Mexican vanilla bean to create a "deliciously seductive" scent.
Perry is not the only pop star to launch a new fragrance this week. Her friend Rihanna announced her latest scent, RiRi.
