Rihanna's 'ANTI' Free Downloads Run Out, New Album Makes Massive Streaming Numbers
Rihanna surprise-released ANTI on Wednesday night (Jan. 27) and soon followed up her exclusive TIDAL stream with a free download for all of her fans. Now, the numbers are in, and simply put, they are massive.
ANTI has been streamed more than 13 million times since its release on TIDAL, according to Spin, and as of this writing, that was only 14 hours ago.
As if that number weren't staggering enough, Samsung bought one million copies of the new Rihanna album to give away to fans for free, and those have all been redeemed. A link that Rihanna tweeted out to her followers shortly after ANTI dropped reveals that limited quantities of the album were available and that they all had been redeemed.
— Rihanna (@rihanna) January 28, 2016
Rihanna and Spin confirmed the one million download mark, so it's safe to say the Rihanna Navy and those who just cannot deny a free pop album came out in droves.
1 MILLION in under 15 hrs!!!! NAVY R die!!!! Thank u to all my fans and @samsungmobileus Listen to ANTI now: https://t.co/0FRaUXR8bk — Rihanna (@rihanna) January 28, 2016
Despite being out of free copies, ANTI is still available to stream in its entirety on TIDAL and fans can also purchase the album for $11.99.
ANTI is Rihanna's first new album in over three years, so it should come as no surprise that it's tallying big numbers. But, like with Jay Z's Magna Carta Holy Grail Samsung deal (which also offered up one million free downloads to fans), the downloads of Rihanna's new album will not count toward the Billboard 200.
The album was released by surprise on Wednesday, just hours after Rihanna dropped the LP's first single "Work" featuring Drake. Her 2015 output, which included singles "FourFiveSeconds," "B*tch Better Have My Money" and "American Oxygen," was not included on the album's tracklist.