Matthew Knowles may have found his second opportunity to reach the same level of success that he once found while managing the group Destiny's Child. Now, he's moved on to managing a new girl group called Blushhh Music, and they promise to deliver a sound that hip hop and R&B listeners will fall back in love with.
Knowles has been in and out of media headlines as of lately for various reasons. But, what fans and followers know him for the most is his stint as the manager for the successful girl group, Destiny's Child that featured his very own daughter, Beyonce. Now, according to EUR, Knowles is reclaiming his status as the manager of yet another girl group - Blushhh Music.
According to the site, Blushhh Music is a trio composed of three female artists, similar to that of Beyonce, Michelle Williams and Kelly Rowland of Destiny's Child but, these three -- Sunni; Tali and Bunnie Ray -- categorize their sound a little differently than that of the "Say My Name" singers.
The group shared a photo on their Instagram page of them seated on top a vehicle, while their musical muses, Destiny's Child, are boldly posted on a billboard behind them.
A photo posted by Blushhh Music ~ (@blushhhmusic) on Mar 8, 2016 at 10:07am PST
Just as their many hashtags imply, these lady contribute a sound more relatable to that of hip hop than just pure R&B and bring a spirit of "Old School Back," like the first single off their debut album, Old School Hip Hop Past, Present, and Future.
The group was signed back in 2014 according to the Guardian, but they had to undergo a bit of a makeover before Knowles was pleased with their image.
According to the site, the group members had to lose weight and reportedly loss 90 lbs collectively. But they still had another 30 pounds to go before the Music World Entertainment mogul was able to take them mainstream.
Now with a new look, the girls are ready to be seen and heard. Blushhh Music has two live performances coming up, giving them a chance to show their skills to the world.
One on March 18 at the SXSW Grynd fest showcase in Austin, Texas with another on March 19 at the Tejano Music Awards Fan Fair 2016 at Market Square in San Antonio, Texas.