The ongoing feud between Drake and Kendrick Lamar has reached new heights, with a barrage of intense verbal exchanges that have caught the attention of media outlets.
Drake expressed his dismay in his most recent release, "The Heart Part 6," stating his disgust towards Lamar's allegations. He implied a strategy of intentionally providing false information to Lamar in anticipation of its use.
In the latest track, "Not Like Us," which Lamar released over the weekend, he didn't hold back and threw accusations at Drake once again.
"Say, Drake, I hear you like 'em young. Tryna strike a chord, and it's probably A minor," Lamar spat.
Whispers among industry insiders center around various hidden tensions: According to Page Six, the rappers share the same agent. Both artists are under his management, represented by booking agent Brent Smith from Wasserman Music.
While the idea of a collaborative tour between them may be intriguing, the underlying tension between them is a major obstacle, per the outlet. Observers who spoke to the outlet wonder if Smith is taking a stance amid the rivalry, sparking amusement among his peers. The insider said that the situation indeed makes for interesting conversations during work calls.
Tensions first arose between Drake and Lamar during the rivalry that spanned several months when J Cole, in Drake's track "First Person Shooter," proclaimed himself, Drake, and Lamar as the standout trio in the hip-hop scene.
In a fast reaction, Lamar fired back with a powerful verse on the track "Like That," confidently asserting his dominance and dismissing any notion of a "big three" by proclaiming it was solely about the "it's just big me."
Following the song's meteoric rise to the top spot on the US charts, Drake retaliated with a double dose of diss tracks, "Push Ups" and "Taylor Made Freestyle."
Lamar was confronted by AI renditions of Tupac Shakur and Snoop Dogg in the latter song, provoking him with their virtual presence. The "Taylor Made Freestyle" song that ensued was swiftly removed from circulation following a legal challenge from Tupac's estate. Unfazed, Lamar countered with a series of new tracks, commencing with "Euphoria."
As of the latest data, "Euphoria" holds the third spot for most streams on Spotify, while its counterpart, "Meet The Grahams," sits at number two on the list.
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