Fleetwood Mac's music is eternal. The band's 1977 hit "Dreams" made it to the Billboard Hot Rock Songs chart shortly after it went viral.
The band's newfound fame in the age of Taylor Swift and Ed Sheeran can be attributed to a meme which was first posted on Twitter. A user with the handle @bottledfeed wanted to prove that the music of Fleetwood Mac is not, as some haters would have said, "boring" by using the track to score a cheerleading performance.
In the video, a woman wearing a purple and white two-piece leads her team as they dance across the field. According to the social media user, the performance was by The Golden Girls from Alcorn State University.
“Fleetwood Mac’s music is so boring, you can’t even dance to it ”Me, an intellectual: pic.twitter.com/2QmrFycHy2— i m m i g r ❀ n t (@bottledfleet) March 22, 2018
Twitter users loved the video so much. As of this writing, it was retweeted 141,600 times and liked by more than 334,300 people. The original post received over 3,000 response, mostly from people who are fans of Fleetwood Mac. Another social media user challenged the viral video by asking, "But can you march to it?" The poster, @Marcos_El_Malo, linked to a video of a marching band playing Fleetwood Mac's 1979 track, "Tusk."
But you can march to it?https://t.co/LQPzIky1dY AFK while I fall down the rabbit hole of marching band videos on YouTube for the next t hours. — This Is My Jam (@Marcos_El_Malo) March 23, 2018
On Top Of The Charts
Since posting, NME reported that "Dreams" experienced a 36 percent surge in download sales and another 24 percent on on-demand streams.
Forty years after it topped the Billboard Hot 100 in 1977, the track re-entered the charts, jumping to the 16th spot of the Hot Rock Songs. This is Fleetwood Mac's second time to enter the Hot Rock Songs chart since it was established in 1997.
In addition, the album Rumours also experienced a sudden increase of activity, reemerging on the 13th spot of Billboard's Top Rock Albums with 7,000 equivalent album units sold.
Fleetwood Mac first entered the charts in the recent years when Marvel's Guardians of the Galaxy Vol. 2 featured "The Chain" on its soundtrack.
Blonde Redhead's 2000 song "For The Damaged Coda" also saw an increase in activity last month. The track was used in an episode of the Adult Swim cartoon Rick and Morty back in 2014 which spawned a series of memes.
