Travis Scott and Kid Cudi released their new collaborative single, "The Scotts," during the "Astronomical" event on Fortnite.
Scott first teased a 39-second sample yesterday as he kicked off the "Astronomical" concert, which is an in-game event in the popular online phenomenon "Fortnite."
The song now has four different videos available on Travis Scott's YouTube channel. An "Inside" version showing four aliens singing the track, an "Outside" version with grainy black and white visuals, an audio-only version featuring the cover art done by Brian Donnelly, and the Fortnite Astronomical Event version.
Daytrip, Dot Da Genius, and Plain Pat produced the track with participation from Travis Scott and Mike Dean. "The Scotts" refer to the artists themselves - Travis Scott and Scott Ramon Seguro Mescudi, Kid Cudi's real name.
Kid Cudi, meanwhile, posted the pink and green artwork linked to Travis Scott's online shop containing a wide range of merchandise ranging vinyl, digital copy, to CD, to toys and clothes.
The collaborative virtual concert between Travis Scott and Fornite developer Epic Games continues today, April 24, at 10PM ET for Europe and the Middle East. Tomorrow, April 25, "Astronomical" is set to conquer Asia and Oceana before returning to Europe and the Middle East. The in-game event culminates Sunday, April 26, in the Americas.
Aside from the virtual concert, the event in support of the "Astroworld" album marks Travis Scott's entry to the Fortnite world as a part of the video game's "Icon Series," where creative minds of the current generation contribute with the game developers to create unique in-game merchandise such as outfits. The collaborative effort has previously featured Tyler "Ninja" Blevins as well as electronic music household names Marshmello and Major Lazer.
Scott has released his compilation album "Jack Boys" with his fellow Cactus Jack label members Don Toliver, Sheck Wes, Luxury Tax and produced by Chase B. It included a "Highest in the Room" remix featuring Rosalia and Lil Baby and "JackBoys" performed by the label artists themselves. It marked Scott's third Billboard 200 chart-topper as well as the first for 2020.
The "Sicko World" rapper was also set to headline the 2020 Rolling Loud festival in Miami together with Post Malone and ASAP Rocky. Unfortunately, the event had to be postponed to February 2021 because of mounting coronavirus concerns. He has, however, appeared on recent albums by Justin Bieber and Jay Electronica.
On the other hand, Kid Cudi's last release was the eponymous album under the name "Kids See Ghosts," which is the hip-hop duo comprised by Cudi himself and Kanye West. The "Kids See Ghosts" album was released under Kanye's GOOD Music and Def Jam Recordings.
In October 2018, he revealed starting on his seventh studio album in response to a Twitter fan inquiry, initially projected for a 2019 release. Kid Cudi then announced the title of his upcoming album, "Entergalactic." Cudi and the TV writer behind "Black-ish" Kenya Barrish are reportedly working together for an adult animated music series on Netflix, which will revolve around "Entergalactic." Cudi himself is set to co-write and star in the movie. Barrish and Cudi will both serve as the executive producers of the upcoming series.