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Kendrick Lamar is continuing to carry on his message of revolution from To Pimp a Butterfly, and now, he's enlisting Reebok in for help. After performing on a flatbed truck across Los Angeles with the sneaker giant, today (April 6), Lamar has teamed up with Reebok once again for an empowering short film/commercial "Be Ventilated." -
Birdman Backs Rick Ross and Lil Wayne, Threatens Boycott of Reebok and Mountain Dew
Birdman, rapper and head honcho over at Cash Money Records, has gotten tired of all of the political correctness in hip-hop. He expressed his irritation with a rent wave of forced apologies on the air with MTV Thursday. The former Big Tyma said he considered rallying his troops and boycotting Reebok and Mountain Dew for dropping endorsement deals for Rick Ross and Lil Wayne respectively.
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