Country superstar Garth Brooks has announced that he will be getting his very own channel on SiriusXM. Simply called The Garth Channel, the music channel will run for 24 hours a day, seven days a week. According to the "Mom" singer, he will be in full control of what gets played on The Garth Channel. Through this station, Garth will play his most popular hits as well as his songs that are currently in the works and those that are rarely heard by his fans, such as live recordings from his concerts.
— Garth Brooks (@garthbrooks) July 7, 2016
Aside from his entire catalogue, Brooks noted that his channel will also play songs from various artists that have influenced him. In addition, the channel will feature guest appearances of other musicians in addition to offering a behind-the-scenes look into Brooks' current projects, according to the Los Angeles Times.
According to the songwriter, this doesn't necessarily mean that The Garth Channel will only play songs from musicians that are older than him. Instead, these would also include current artists who came out after his debut in the music industry. Some of the artists he named are Katy Perry, Bruno Mars, Lady Gaga and Justin Timberlake, according to Billboard.
In addition, Brooks said he also wants to use his channel to feature artists who are still looking for record deals such as Karyn Rochelle, who is also part of his current tour around the country with his wife, Trisha Yearwood.
Based on the lineup of programs for the upcoming station, it seems Brooks is planning to debut The Garth Channel as a massive show. But according to the singer, these various programs will be introduced through the channel gradually. Also, other new playlists and shows might get developed once the station is already up and running.
"The potential is infinite," he told Billboard. "The channel is going to be growing as it goes -- I don't want to start out 110 percent. I want to start out focusing just on the music, finding out what the right balance of music is, and then start introducing other stuff, like the music that you won't hear anywhere else."
The Garth Channel is scheduled to launch on Sept. 8 through SiriusXM. Brooks intends to handle all of the material and playlists for the channel but he will also get some help from Mandy McCormack, the former promotion executive for the company Big Machine Label Group.