Luminate has been providing reliable data and information for the Billboard charts for the last 30 years. The numbers you see when your favorite artists release their albums and the rankings that dictate which number they debut were powered by the said platform.

Now, after decades in the business, Luminate has recently launched an all-new platform of the same name in which people can see more in-depth analyses and digest more data, especially in the age of Artificial Intelligence.

Luminate vs Artificial Intelligence

The usage of Artificial Intelligence across the entertainment industry has surged in the past few years and months. Addressing this need, Luminate, formerly known as P-MRC Data, launched its new platform which has been thirty years in the making. (via Variety)

"As uncertainty surrounding AI and other technological advancements begin to inundate the entertainment industry, there's never been a more pressing time for transparency and objectivity in how data is used across music, film, TV, streaming video content and more," Luminate Chief Executive Officer Rob Jonas shared in a statement.

Per the release, customers and partners will have easy access to the data, information, and content that the company collects and analyzes every day, including predictions and recommendations.

"We are focused on centralized, unbiased information to help keep creators informed, honest, and united by a singular reference point."

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What Does Luminate Provide?

The new platform, as reported by Billboard, will offer a user-friendly platform that would let users and content providers see, filter, and sort 500 million data points into a concise chart, or graph, depending on the need.

Not only would it collect streaming data, and digital downloads count, but it could also track trends in artists, songs, albums, films, and even television from key regions in the world.

Artists' metadata will also be available, meaning all the needed information for an artist will be available, including their label, among many other necessary information.

"In the coming quarters, Luminate will incorporate its other data offerings into the new platform, including music audience research, film metadata, TV metadata, streaming video analytics, and more," they furthered.

This could mean that the highly-anticipated Billboard 200 charts, Billboard Hot 100, and other Top Albums and Top Songs charts might be more accessible and more understandable to many of Luminate's consumers and users.

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