Skrillex, Diplo and Justin Bieber have unveiled the music video for their hit tune "Where Are Ü Now." The song was originally released at the end of February as part of Skrillex and Diplo's Jack Ü album simple titled Skrillex and Diplo Present Jack Ü. It has been hailed by some as the song of the summer and it has steadily risen up the charts since its release. The music video features the same type of artwork and effects superimposed on Bieber that was found in the "Take Ü There" video with Kiesza.
Justin Bieber is the featured actor in the video singing his parts as the various pieces of art and paint flash over his body and around him on the screen. Fans will have fun pausing the video and finding various messages and images flashing around Bieber including Major Lazer, various iterations of Jack Ü and "Where Are Ü Now" and even an ode to another track on the album "Febreeze" with 2Chainz. There is also a short segment showing where fans had the opportunity to create their own artwork for the video and some of the finest pieces star in the clip.
The video was directed and edited by Brewer.
Jack Ü released a statement in the captions for the video about the success of "Where Are Ü Now and how the fan support translates to the new visuals.
"We are being overwhelmed, in a good way, by the success of "Where Are Ü Now" with Justin Bieber, so with the video we wanted to just take it back to the beginning of the record & essentially create an ode to our fans. Doing what we do, it's entirely all about the fans. We walk a fine line by being 'famous' and in the public eye but we are only here because of you, the fans. Justin wrote this record during a tough time in his life and it comes to us that sometimes, as artists, we are also just objects and we have to take that as much as we have to use that to create. We all do this for you, respect that you put us here and it's Ü that made the video."