With the unwavering audience support and participation of good friend Taylor Swift, Ed Sheeran stepped onto the stage as a solo act at the 2015 Billboard Music Awards for a stripped down version of "Bloodstream" his fourth hit off of the 2014 sophomore album x.
With just his guitar on a dimmed stage, the "Thinking Out Loud" singer delivered an inticing performance complete with a hologram-like, white mimicking shadow of himself projected behind him. As the song reached its pivotal moments, Sheeran strummed each chord with more dynamism, eventually tapping out a percussion beat on his acoustic guitar.
Ed Sheeran's performance literally just cured my acute strep throat
— josie :) (@josieneedam) May 18, 2015
Tune into the billboard awards tonight to see me play a song, I'm gonna wear a suit too so yeah. Holla atcha damn boi — Ed Sheeran (@edsheeran) May 17, 2015
Zendaya introduced the English singer-songwriter who is nominated for five 2015 Billboard Music Award categories consisting of top male artist, top Billboard 200 artist, top digital songs artist, top radio songs artist and top Billboard 200 album. The track co-written with Johnny McDaid, Gary Lightbody and Rudimental came as a free download for fans who purchased Sheeran's latest album. The accompanying video for "Bloodstream" stars Goodfellas actor Ray Liotta.