Musicians are getting more and more creative when it comes to bringing music to the audience, especially during this time when COVID-19 made a significant impact on artists' concerts and tours.
One recent impressive spectacle was Bad Bunny performing a virtual concert through a flatbed truck driving through New York City. The performance reached residents from the Bronx, Washington Heights, before making a stop at Harlem Hospital.
This is part of the Uforia Music Series' plan to add livestream performances once a month. Bad Bunny, born Benito Antonio Martinez Ocasio from Puerto Rico, was the featured artist for September to honor Hispanic Heritage Month.
During the virtual performance, the Puerto Rican rapper-singer honored the frontline workers for their valuable efforts during these difficult times. The livestream concert also commemorates the victims of Hurricane Maria, which devastated Puerto Rico last September 2017.
"We are extremely excited to celebrate the richness of Latinx culture during Hispanic Heritage Month with this one-of-a-kind live streaming experience and also commemorate Puerto Rico's community resilience on the third anniversary of Hurricane Maria, in partnership with Verizon," shared Jesus Lara, President of Univision Radio.
Bad Bunny is best known for combining Latin trap and reggaeton with other genres and his unique fashion style and vocal style. He is one of the many rappers who were discovered on SoundCloud. The Latinx rapper is known for songs "I Like It" and "Mia" for collaborating with established musicians Cardi B and Drake, respectively.
In May 2020, Bad Bunny released the third studio album "Las que no iban o salir." The album title seems pandemic-inspired since it translates to "The Ones that Were Not Going to Come Out." When asked about the meaning, the artist simply explained, "There was no real meaning behind it. I just thought, 'Damn. What people need is entertainment.'"