Adele Turns Down Super Bowl Halftime Performance, Says ‘Show is Not About Music’
Adele confirmed that she will not perform at the upcoming 2017 Super Bowl halftime event. According to the "Someone Like You" singer, she turned down the gig because the NFL championship event is not about music.
The 28-year-old artist made the announcement during her concert in Los Angeles last Saturday, Variety reported. As noted by the singer, representatives from the NFL approached her to invite her to perform at the annual sporting event but she declined.
"First of all, I'm not doing the Super Bowl," she told concert goers according to Variety. "I mean, come on, that show is not about music. And I don't really - I can't dance or anything like that. They were very kind, they did ask me, but I said no."
Rumors about Adele performing at the Super Bowl's highly anticipated halftime show emerged earlier this month. According to The Sun, a source who claimed to know about the NFL's plans for the upcoming event said that the organization was desperate to book the English singer.
The source added that getting Adele, who is widely known for her sold out tours, could easily increase the viewership of the 2017 Super Bowl.
Unfortunately, as noted by Adele, she's more interested in doing shows that are truly focused on the music. She also doesn't seem to like performances that are too flashy, which has become integral to Super Bowl halftime shows, because she doesn't dance onstage.
During last year's Super Bowl, which featured the championship match between the Denver Broncos and Carolina Panthers, Beyonce, Coldplay and Bruno Mars graced the stage to perform "Uptown Funk," among other songs. Around 115 million viewers in the U.S. tuned in to watch the event.