• ABC Family 25 Days of Christmas Schedule, Lineup 2015 Revealed: 'Elf,' 'The Grinch' and More

    Every year, ABC Family supplies viewers with weeks of holiday cheer with 25 Days of Christmas. The network recently revealed their full lineup of scheduled programming and it's filled with images of claymation elves, family values, reindeer, and of course old St. Nick. So clear your schedule and whip up some eggnog, because this list is bound to put anyone in the Christmas spirit, featuring 'Home Alone,' 'Elf,' 'A Christmas Carol,' and many more.

  • ABC Family Set to Change Its Name in 2016, Looks to Appeal to Younger Audience

    ABC Family is preparing to kickoff the 2016 year in a big way. With the success of hit television shows like 'Pretty Little Liars' and 'Switched at Birth,' ABC Family has been looking for ways to hone in on a particular fanbase of viewers, mainly consisting of milliniels and young adults. In an attempt to expand their market by appealing to a younger audience, ABC Family will soon be known as Freeform.

  • ABC Family is Thinking About Re-branding Itself to Target a Young Adult Audience Exclusively

    2015 looks like it may become the year for several different networks to re-brand themselves. We have already told you about how TVGN is planning on making its debut in January as POP, a pop culture network that will have its sights set on younger audiences that normally tune in to either MTV or Bravo. Now we are also hearing rumblings that ABC Family is looking into doing some serious re-branding of their own.
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