Following Beck's big upset over Beyoncé for Album of the Year, confused millennials flocked to Twitter in order to joke about the win and find out about the artist. "Who is Beck" had a brief but impressive trending stint on the social media site during the tail end of the 2015 Grammys. Beck supporters took to Twitter to help out the BeyHive and enlighten them as to who the Morning Phase artist is.
Sarcasam is not Twitter's best friend, so some tweets should be taken lightly. For others who did not feel like Googling, here is a rundown of who this Beck character is and what he has done thus far.
The alternative singer-songwriter dropped two albums in the early 1990s before receiving some mainstream attention for his 1994 release Mellow Gold. His tune "Loser" hit No. 10 on the Billboard Hot 100 and the artist has remained an act that lives in the shadows of pop's bigger names ever since. Fans and critics credit his 1996 LP Odelay as one of his finer career moments.
Rolling Stone's Rob Sheffield summed up the singer's sound on Odelay perfectly for the album's deluxe reissue in 2008.
"After his 1994 indie single 'Loser' accidentally crashed the mainstream, Beck realized he liked it up there and decided to ham it up with a shameless pop record. So for Odelay, he hooked up with the Dust Brothers to play around with punk, hip-hop, acoustic folk, bossa nova, Latin soul, mainstream R&B and line-dance country -- there's as much Babyface as Bob Dylan on this record, and as much Billy Ray Cyrus as Biz Markie," he wrote.
Beck has steadily released albums for the past two decades, with Morning Phase being the singer's 12th studio effort. Prior to last night's Feb. 8 award show, Beck had three Grammy wins. He took home Best Alternative Music Performance for Odelay and Best Male Rock Performance for "Where It's At" in 1996 as well as Best Alternative Music Performance for Mutations in 1999. Morning Phase also beat out records by Ryan Adams, The Black Keys and U2 for Best Rock Album this year.
Still tryna figure out who Beck is. White Twitter hello
— Len (@jaaayLENo) February 9, 2015
Dear @kanyewest, #WhoIsBeck? Like you, a gifted recording artist. Also @beck is the man with the #1 album on @iTunes this morning. — David Wild (@Wildaboutmusic) February 9, 2015
Honestly, I'm not sure even Beck knows who Beck is... — Brandon Stosuy (@brandonstosuy) February 9, 2015
