Ice Spice and PinkPantheress just snagged their first number one Billboard hit for the song "Boy's A Liar Pt. 2" and it appears that their success is not going anywhere as they recently collaborated with Kim Kardashian for an ad campaign.
According to Billboard "Ice Spice, Nessa Barrett, PinkPantheress, and RAYE are super talented women and truly reflect our SKIMS community." , the two musicians were featured in the recent campaign for SKIMS along with other artists like Nessa Barrett and RAYE.
In a statement, the "Kardashians" reality star said she's excited to launch the next generation of her brand's shapewear with a campaign that celebrates "these incredible musical artists."
"Ice Spice, Nessa Barrett, PinkPantheress, and RAYE are super talented women and truly reflect our SKIMS community," she added.
Ice Spice, PinkPantheress Stun in NEW SKIMS Ad Campaign
In the photos and videos posted on the brand's official Instagram account, the female rapper, who recently collaborated with Nicki Minaj for the song "Princess Diana" remix, wore the Seamless Sculpt High Neck Thong Bodysuit in bronze while showcasing her trademark red afro hair.
On the other hand, PinkPantheress, who celebrated her 22nd birthday last week, wore the Seamless Sculpt High Waist Catsuit in Jasper.
The other artists like RAYE flaunted the new thong bodysuit in clay while Nessa Barrett donned a slip dress in sienna.
SKIMS Previous Collaboration With Another Musician
The New York-born rapper and the English singer are not the first musicians that SKIMS collaborated with as the brand previously featured SZA in an ad campaign.
The body shaper brand previously posted photos and videos of the "SOS" singer to their social media accounts wearing their recent "Fits Everybody" collection.
In a statement, the singer said she's excited to be a part of SKIMS because she aligns herself with a brand that "strives to make women feel both comfortable and sexy." (via Variety)
Ice Spice Update
It appears that Ice Spice is exploring her music branding as she reportedly signed under a partnership with Nicki Minaj's new record label, Heavy On It.
The "Red Ruby Da Sleeze" rapper seemingly confirmed the information after a fan pointed out that the two female rappers' recent collaboration, "Princess Diana" remix, was co-distributed by Minaj's new label.
It's also under Ice Spice's current label 10K Projects, which is under Universal Music Group.
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